Certified Partners Receive Exclusive Access to Tour Shafts, Prototype Models, Proprietary Database
(FORT WORTH, TX) – UST Mamiya® – maker of the world’s finest carbon fiber golf club shafts – announces the creation of its TourSPX™ Dealer Network through which the world’s best club fitters will gain exclusive access to shafts and prototype models developed for PGA Tour players by the company’s leading-edge TourSPX Technology Generation Laboratory (TourSPX Lab).Golfers who are custom fit at certified dealers will have exclusive access to TourSPX shafts, designed for use on the PGA Tour, certified through a stringent 19-point inspection process and laser-etched with a unique identifying serial number. Dealers will also gain unprecedented rights to use the company’s proprietary online database, offering the option to cross-reference UST Mamiya and competitor product specs, a service previously available only to Tour representatives.“The Dealer Network will directly benefit from the TourSPX Lab’s efforts to study and isolate the effects of the shaft on a player’s performance based on Swing DNA,” says Michael Guerrette, UST Mamiya Senior Director of Research & Development and Tour Operations. “We are dedicated to pushing the limits of golf-shaft technology – not just sustaining it like our competitors. This focus will bring about the next big thing.”UST Mamiya’s TourSPX Dealer Network is part of an overall strategy to take knowledge from extensive research and real-world testing to the marketplace. While not every concept generated within the TourSPX Lab will become a commercial product, each design provides a valuable tool that may lead to the next substantial breakthrough. Next-generation products and prototypes will be available first to members of the Dealer Network.The Golf Station in Euless, TX, is the first to be certified as a TourSPX Dealer. Owned and operated by Tim Brantley, the high level of club fitting and building expertise makes it uniquely qualified to become the first in the nation.“Being part of the TourSPX Network takes our business to a new level and helps create a unique marketing identity,” says Don Willingham, PGA Professional and certified club fitter at The Golf Station. “Our customers rely on our professional expertise to help them play their best and the option of providing TourSPX shafts helps us meet those expectations.”Those interested in becoming TourSPX Dealers may contact UST Mamiya at 972.623.8784. All applicants must pass a detailed interview process and review of club-fitting qualifications.
About UST MamiyaSince 1991, UST Mamiya graphite shafts are favored by recreational and competitive golfers worldwide. In 2009, UST (U.S.) and its parent company, Mamiya-OP (Japan), combined operations, including research, development, production and materials-sourcing talents. Distributed in 30-plus countries, UST Mamiya provides shafts to consumers, retailers, club-fitters and original equipment manufacturers Adams, Bridgestone, Callaway, Cleveland, Cobra, Mizuno, Nike, PING, Taylor Made, Titleist, Wilson and more. Company R&D and manufacturing facilities are in the U.S., Japan, China and Bangladesh. UST Mamiya advisory staff includes renowned instructors among GOLF Magazine’s “Top 100” and at Golf Digest’s “America’s 100 Greatest Golf Courses.”