UST Mamiya News & Press Releases

Oct 26, 2010

UST Mamiya Plays Major Role in Magical Win at The Justin Timberlake Shriners Hospital Open

(FORT WORTH, TX) UST Mamiya – maker of the world’s finest carbon fiber golf shafts – confirms that the winner of the PGA Tour’s Justin Timberlake Shriners Hospital Open relied on its Proforce V2 shafts in his driver (86 gram, X-flex), 3-wood (86 gram, X-flex) and hybrid (89 gram, X-flex) clubs.

The magical hole-in-one playoff win has propelled UST Mamiya shafts to 13 wins on the PGA Tour in 2010, putting UST Mamiya in the winner’s bag in about one third of all the PGA events played this year. In total, UST Mamiya now has 28 victories worldwide, making the 2010 season one of the most dominating success stories recent history.

“It’s been a great year, a dominating year for UST Mamiya,” said Gene Simpson, COO of UST Mamiya. “With 13 wins on the PGA Tour in 2010, we’ve obviously had a lot of success, but we feel like we are just getting started, and with more exciting innovation on the horizon, we think 2011 is likely to be even better.”

Likened to the precision of automaker Lexus, all UST Mamiya carbon-fiber shafts are unrivaled in quality attributed to world-class engineering, premium-selected raw materials and handcrafted, repeatable production techniques. Tight tolerances, constant taper design and low-resin content enhance feel during the golf swing.

UST Mamiya produces 35 shaft models within the ATTAS and Proforce product lines:

  • ATTAS – Introduced in Japan in early 2009 and in North America late last year, this premium shaft was immediately adopted by Tour players globally. Innovatively engineered with smooth-bending properties throughout the shaft’s constant taper design, more energy is transferred to the ball for instant feedback with greater distance. Ultra-thin carbon fibers optimize feel and allow the shaft to maintain its shape for consistent, accurate shots. ATTAS is distinguished by its tri-color look, notably its atomic orange.
  • Proforce – Famous for its bright gold color and contributing to multiple major-tournament victories, Proforce shafts have been UST Mamiya’s flagship since winning the 1999 Masters. The V2 incorporates the company’s original “tip technology,” masterfully balancing torque, weight, spin and launch angle for extraordinary power off the tee. The latest in the Proforce series, the AXIVCore features four-axis material promoting stability, control and ease of swing for increased ball speed.


 

About UST Mamiya

Since 1991, UST Mamiya graphite shafts are favored by recreational and competitive golfers worldwide. In 2009, UST (U.S.) combined operations and assumed responsibility for the sports division of its parent company, Mamiya-OP (Japan) and now leads the drive for quality and innovation globally. Distributed in 30-plus countries, UST Mamiya provides shafts to consumers, retailers, club-fitters and original equipment manufacturers Adams, Bridgestone, Callaway, Cleveland, Cobra, Mizuno, Nike, PING, TaylorMade, Titleist, Wilson and more. Company R&D and manufacturing facilities are in the U.S., Japan, China and Bangladesh. UST Mamiya advisory staff includes renowned instructors among GOLF Magazine’s “Top 100” and at Golf Digest’s “America’s 100 Greatest Golf Courses.”

For more information: UST Mamiya, 817.267.2219.

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