UST Mamiya News & Press Releases

Apr 20, 2010

UST Mamiya Premium Shafts Used by Winner of Nationwide Tour’s Fresh Express Classic

(FORT WORTH, TX) – UST Mamiya – maker of the world’s finest carbon-fiber golf shafts – confirms the winner of the Nationwide Tour’s Fresh Express Classic relied on its new ATTAS prototype shaft (X-flex) in his driver.

The champion recorded four rounds in the 60s en route to claiming the company’s second title on the Nationwide Tour this season. The win further augments UST Mamiya’s worldwide success, as its shafts have also been used in multiple victories this year on the PGA, PGA European, and PGA European Senior Tours. To date in 2010, more PGA Tour champions have relied on UST Mamiya shafts in their drivers than any other leading brand.

“Our premium shafts are preferred by a vast and rapidly growing percentage of players on all major Tours worldwide,” says Gene Simpson, COO of UST Mamiya. “The time and resources we devote to the research and development of our products has yielded the most-technologically advanced, reliable and best-performing options in the industry.”

Likened to the precision of automaker Lexus, all UST Mamiya carbon-fiber shafts are unrivaled in quality attributed to world-class engineering, premium-selected raw materials and handcrafted, repeatable production techniques. Tight tolerances, constant taper design and low-resin content enhance feel during the golf swing.

Stewart Cink, a long-time user of UST Mamiya shafts and winner of the 2009 British Open, plays the company’s ATTAS shaft in his driver and fairway woods.

UST Mamiya produces 35 shaft models within the ATTAS and Proforce product lines:

  • ATTAS – Introduced in Japan in early 2009 and in North America late last year, this premium shaft was immediately adopted by Tour players globally. Innovatively engineered with smooth-bending properties throughout the shaft’s constant taper design, more energy is transferred to the ball for instant feedback with greater distance. Ultra-thin carbon fibers optimize feel and allow the shaft to maintain its shape for consistent, accurate shots. ATTAS is distinguished by its tri-color look, notably its atomic orange.


  • Proforce – Famous for its bright gold color and contributing to multiple major-tournament victories, Proforce shafts have been UST Mamiya’s flagship since winning the 1999 Masters. The V2 incorporates the company’s original “tip technology,” masterfully balancing torque, weight, spin and launch angle for extraordinary power off the tee. The latest in the Proforce series, the AXIVCore features four-axis material promoting stability, control and ease of swing for increased ball speed.


 

About UST Mamiya

Since 1991, UST Mamiya graphite shafts are favored by recreational and competitive golfers worldwide. In 2009, UST (U.S.) combined operations and assumed responsibility for the sports division of its parent company, Mamiya-OP (Japan) and now leads the drive for quality and innovation globally. Distributed in 30-plus countries, UST Mamiya provides shafts to consumers, retailers, club-fitters and original equipment manufacturers Adams, Bridgestone, Callaway, Cleveland, Cobra, Mizuno, Nike, PING, TaylorMade, Titleist, Wilson and more. Company R&D and manufacturing facilities are in the U.S., Japan, China and Bangladesh. UST Mamiya advisory staff includes renowned instructors among GOLF Magazine’s “Top 100” and at Golf Digest’s “America’s 100 Greatest Golf Courses.”

For more information: UST Mamiya, 817.267.2219.

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